Week 4: To whom is the book addressed?

Books may be less viral than posts and short videos, but for me, along with long-form conversations, they remain the best way to engage deeply with complex topics in a relaxed and reflective manner. While I may explore other formats at some point, I still believe in leveraging the slowness and depth of book reading to foster reflection and relearn the art of systemic change-making.

This book appeals to multiple audiences:

1. To those inside and outside academia who resonate with my critiques of the dominant economic system, but who may feel stuck or are eager for discussions on strategy and transition-making. This goes beyond merely diagnosing the crisis or listing potential destinations.

2. To those feeling or suffering from the polycrisis but who haven't yet engaged with literature on degrowth, post-development, ecofeminism, or ecosocialism. This book offers a quick immersion into alternative thinking and transformation-building around justice and the rights of human and nature.

3. To liberal readers who accept capitalism as a practical or "least-bad" option, or to reformists focused on securing material stability for workers without necessarily advocating for a deep transformation of existing systems.

4. To people who do not see global warming as an existential threat, or are unaware of the postcolonial regime of unequal exchange and the exploitation of nature, as well as racialized and gendered groups.

I genuinely hope this book reaches people with very different views and epistemic backgrounds. Achieving that will require careful wording and strategic outreach. Please don’t hesitate to share this with supporters of the status quo, including those on the right and far-right. Ignoring them is a mistake; we don’t need to compromise, but we cannot afford to avoid dialogue or debate.

While it will be easy to engage with the degrowth and progressive communities, particularly those in social and environmental movements, my main focus will be on reaching both paid and unpaid workers, small businesses, and solidarity groups. They represent the vast majority and are crucial agents for driving major societal transformation.

If you believe this work is important and want to learn more of how can we organize a just transition with public abundance and global justice, please support this project.

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